Do Not Call

The do not call list is a newly implemented idea which assists consumers who do not wish to accept calls from telemarketers by barring commercial calls. The National Do Not Call Registry enforced by the United States government is one of the earliest do not call initiatives nationwide. The history of the Do Not Call Registry includes a list of factors which hindered its implementation.

Do Not Call

The idea of National Do Not Call Registry was formed under the legal action of Do-Not-Call Implementation Act of 2003 and the Telephone Consumer Protection Act of 1991, signed into law by former U.S. president George W. Bush. Its enforcement was almost delayed due to two federal district court decisions. The registry began functioning since 1 October, 2003 while consumers can register as soon as June 27, 2003. These numbers will be permanently registered since the Do-Not-Call Improvement Act of 2007.

Telemarketing is one of the many methods used by direct marketers to gain customers. Telemarketers use persuasion to talk potential customers into purchasing, or utilize phone calls to complete consumer survey in order to improve a service or product. Telemarketing phone calls are especially annoying since they are heavily loaded with details of a certain product and time-consuming. Employed consumers would find it troubling to receive such calls when they are struggling for a peace of mind at home.

Do Not Call

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